Senior Manager, Product Management & Development - Medicare Advantage
CVSHealth
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As the nation’s leading health solutions company, we reach millions of Americans through our local presence, digital channels and more than 300,000 purpose-driven colleagues – caring for people where, when and how they choose in a way that is uniquely more connected, more convenient and more compassionate. And we do it all with heart, each and every day.
Senior Manager Product Strategy, Medicare Advantage
Job purpose and summary:
The Senior Manager Product Strategy, Medicare Advantage is responsible for the support and development in the execution of strategic initiatives that drive growth, profitability and competitive differentiation within the Medicare Advantage (MA) product portfolio in their assigned market(s). This role bridges market intelligence, product innovation, financial performance and regulatory compliance to ensure the organization delivers high-quality, member centered health plans aligned with business objectives and evolving CMS requirements.
As a Senior Manager in Product Strategy this role will:
- Provide expertise and thought leadership, contributing to strategic planning, local market research, and cross-functional collaboration.
- Drive innovation, evaluate performance, and ensures regulatory compliance, playing a pivotal role in guiding the organization's growth and success.
- Support development of the product portfolio,
- Conduct market analysis and drive new product development.
Primary responsibilities
The Senior Manager of Product Strategy, will lead product strategy initiatives and act as the main point of contact for the Product Strategy team for their assigned market(s) and other functional areas (sales, actuary, etc.) (20%)
- Act as a subject matter expert within the Product Management and Development department, utilizing functional and working knowledge to complete complex analytics in the department.
- Interprets legislative, competitive and industry issues to recommend new products or product enhancements.
Ensure portfolio management guidance for the IVL Product organization is incorporated at a market level; developing, refining and executing on national as well as market focused product guidance and standards (30%)
- Develop product requirements and roadmaps and incorporates feedback from customers into the product strategy.
- Collaborates cross-functionally to generate new product ideas based on customer input, extradepartmental studies and findings, and industry trends
- Plans and outlines decommissioning of underperforming products or features with a proactive communication plan inclusive of customer impact and potential alternatives.
Execute national and local product strategy guidance and standard (20%)
- Supports development of long-term vision and strategy for the company products, communicating new strategies with relevant stakeholders to effectively disseminate project plans.
Analyze market trends and competitive positioning (15%)
- Gather and evaluate market and industry insights related to competitors’ benefit design, identify trends and strategic opportunities.
- First Looks (high level pre- AEP release)
- MacVat (post 10/1 full benefits)
Support Ad Hoc special projects such as (15%)
- Benefit simplification
- Cost Reduction workgroup
- Outlier Reporting
Minimum Requirements and qualifications:
- 3 - 5 years of Medicare Advantage product experience
- Previous experience working cross functionally within a highly matrixed health plan
- 3 plus years developing product strategies, working with competitive data and cross functional partners
- Experience driving and contributing to cost containment strategies
- Strong analytical skills and experience working with plan benefit data sets
- Experience developing product content/ PPT and strong leadership presentation ability
- Outstanding verbal and written communication skills
- Bachelor’s degree or equivalent relevant experience
Pay Range
The typical pay range for this role is:
$82,940.00 - $182,549.00
This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. This position also includes an award target in the company’s equity award program.
Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.
Great benefits for great people
We take pride in our comprehensive and competitive mix of pay and benefits – investing in the physical, emotional and financial wellness of our colleagues and their families to help them be the healthiest they can be. In addition to our competitive wages, our great benefits include:
Affordable medical plan options, a 401(k) plan (including matching company contributions), and an employee stock purchase plan.
No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching.
Benefit solutions that address the different needs and preferences of our colleagues including paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access and many other benefits depending on eligibility.
For more information, visit https://jobs.cvshealth.com/us/en/benefits
We anticipate the application window for this opening will close on: 02/02/2026Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.